CONGRESS ATTENDANCE

Event: Four day International Congress Meeting in Berlin
Scale: 85 delegates
Date: June 2009

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BACKGROUND

Our client, a leading pharmaceutical company that we have worked with for over five years, wanted to promote its product and its brand to invited delegates and the wider audience at the the European Hematology Association (EHA).

OBJECTIVES

Oxford International was employed to manage the logistics and delegate communications for the Congress. Our job was to ensure the smooth running of the event for speakers, attendees and staff, and to make sure our client’s invited guests received the highest standards of personal service.

THE SOLUTION

We know through experience that accommodation for International Congresses gets booked up very quickly, so in 2006, when the dates and destination for the EHA 2009 were released, we conducted a site visit to Berlin to research potential accommodation, transport and dining options. Our involvement also included organising transfers, delegate communications, risk assessment and crisis management, evening agendas and dinners, partner agency liaison and on-site management.